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Back in Action!

The Ordinary Escape is back!

The Ordinary Escape is back!

We’re back up. A lot has happened over the last two years. Our family has grown, we’ve had some successes and set backs on our business, and life has marched on. Ultimately, however, C.C. and I are still not where we wanted to be when we started this site back in 2009. That’s a lot of the reason why I find myself drawn back to this site once again.

What Has Happened Over the Last Few Years?

Back in 2009, we were bright-eyed and full of motivation. The idea of working for ourselves and making money from the internet was an exciting prospect. We jumped in with a loose plan, but no experience. Well, we had some experience, but not anything yet that was actually making money. I went part-time at my job and we made a go of it.

The thing was, we really didn’t have much figured out yet. We had ideas, lots of ideas, but no real concrete direction. This meant that we bounced around a lot; trying out copy writing, blogs, affiliate marketing, etc. We didn’t have much success, motivation faded, and about two years into the experiment we weren’t really doing much of anything on the business front.

Around that time, we got the wonderful news that C.C. was pregnant with our first child. After the excitement wound down, it became obvious that the part-time job wasn’t going to cut it anymore and I had to return to my day job full-time. While necessary, this move was particularly crushing because it represented a move back to the world I was trying to avoid and was putting my dream of working for myself on life support.

Things started to turn around, however. We got into eBook publishing and started to have some success. Fortunately, that success has continued, even after a little bit of a lull after the baby was born, when it was difficult to get much of anything done. We’re not at a point yet where we could do it full-time, but I hope we are on our way.

What about the Ordinary Escape?

I finally feel like we are on the right track now that we have some actual direction. I’ve found myself drawn to this site again to chronicle our journey and hopefully offer some insight. I’ve always wanted this site to be more about the journey, our successes and failures, and our lessons learned. I never wanted to try to play the role of a guru or to pretend I had all of the answers when I didn’t know anything yet.

Maybe one day if things keep progressing, I can play more of that role of expert and have some detailed guides to try and help others make the same leap, but for now I am going to keep it simple. My plan for this site going forward will be to just try and detail the ride. I hope you will join us.

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